If It Quacks Like A Duck


If it walks like a duck and quacks like a duck, then we say it’s a duck, right? 

But when it comes to oilfield by-product water that has been cleaned and tested, proving scientifically that the water is ideally matched to go out on our lands or watering troughs, we say that it’s still “not a duck.”

What does the water have to do? Be tested? Well, using the Conservation By-Design™ method it is tested. If it fails, it’s cleaned up until it passes the test and gets an A+. 

Yet, we are victims of our own past and prejudices. Oilfield by-product water can be cleaned and put out on the land to grow crops, mitigate erosion, water herds, and any other ag or conservation task.

But we have to decide that if it looks like clean water, smells like clean water, and tests like clean water – it’s clean water!

When’s a Good Time to Make the Oil Industry Better?


The oil industry is a boom or bust proposition – always has been and probably always will be. Despite 5 year plans, we know that the market is volatile because the variables are diverse and out of any one industry’s control.

But still. . . . 

Can’t we quit saying that the time isn’t right to find a better solution for our oilfield by-product water that we’re injecting into the ground? 

Injection has a mountain of problems and an uncertain regulatory approved future. 

Yet we find that – 

> When oil is booming, no one wants to worry about changing ANYTHING. Come on, if it ain’t broke, don’t fix it, right?

> When oil is busting, everyone is in panic mode and the decision makers are consumed with cutting expenses and what they’re supposed to tell the stockholders. Nobody has time to adopt a better way of doing things – it’s survival mode.

> And then, there’s the time we’re in now. Not busting, but not really booming – certainly not as big we all want. But even with a steady-as-she-goes market, we STILL don’t want to find a better solution than the status quo when it comes to the uncleaned, by-product water that we’re forcing back into the land.

So, when will we adopt a better way? 

·     When the regulators stop granting permits and there’s nowhere to put the by-product water? 

·     When injection causes some catastrophe like an earthquake or contamination and there’s nowhere to put the water? 

Why don’t we use this time when we aren’t busting or booming to figure out a better path before we end up with water that’s all dressed up but nowhere to go!

5 Things We Still Don’t Know About Injection Wells 


Injection wells are our go-to solution to handle oilfield and other industrial by-product water.

The water leaves the oil field or manufacturing plant and it’s pretty much ‘out of sight, out of mind.’ Heck, we even say that we have disposed of the by-product water.

But not really. We just moved it. Kicked the problem down the road a little bit.

We think we know a lot about these injection wells. But after decades of use, no one can truly answer these 5 questions:

1. Where Does the Water Go?

Yes, it goes down the hole, we get that. But then where? By-product water doesn’t always obey the rules and seeps and moves through crevices (it is injected under pressure after all…) and has been known to find its way into our groundwater.

So, we put in monitoring wells around the injection wells, but the naughty by-product water doesn’t always obey and show up on the monitor. Where the heck is it? There’s no one that can give a definitive answer – good guesses, sure.

We really don’t know. 

2. What’s Going On Down There?

For the injection well, we have very nice 3D animation to show what’s going on. We have technical papers from very smart people with Dr. in front of their names that explain what the water is doing underground. But really it only explains the plan. Not the reality. In running a business, budgets are good to know – actuals are even better. Where’s the actuals for by-product water?

If we are so sure we know what’s going on underneath our feet, why does the same E&P that is injecting water — confident they know what’s going on under the surface — sometimes drill a dry oil well? We thought they knew what was going on down there.

We really don’t know.


3. What’s the Makeup of That Water, Really?

There’s a lot of reports about this by-product water and it’s questionable chemical makeup. The producer of this by-product water could help squash those voices by giving us information. If the water’s okay, why are we not told what’s in it? Why the secrecy – is the water being trucked to Area 51 or something?

We really don’t know.


4. How Much Water is Down There?

We can’t find an actual report on the amount of industrial by-product water that has been injected into the ground. It would have to be in the trillions of gallons for the last few years. Maybe we just haven’t discovered this report and it’s something that we do know. If anyone knows, email us at: director@beneficialusewateralliance.com

But from where we sit,  we really don’t know.


5.  When Will We Be Out of Room?

We keep putting the by-product water down the injection well. When is there no more room?  Or worse – when will there be consequences of so much by-product, uncleaned water that we just can’t foresee?

We really don’t know.



The Beneficial-Use Water Alliance, in association with Encore Green, has a way to turn this by-product water into beneficial-use water for ag and conservation. Today. Right now. In fact, Encore Green has already done it. 


Let’s rally around what we do know and not what we don’t! Because we’re smarter than to keep doing something when we really don’t know.




Can You Build A Grand Cathedral With Water?


Sometimes in our daily grind we need to stop and answer the question, Why?  

Why are we doing what we’re doing? Make the choices we’re making? Living the lives that we are living?

Now, the answers to that are many – as many people who might answer the questions. Here’s a perspective. Stop us if you’ve heard this one:

A man walked down the street and saw 3 bricklayers building a wall. He asked the first one, “What are you doing?

The first bricklayer replied, “I’m laying brick.”

He asked the second one, “What are you doing?”

The second bricklayer replied, “I’m making money.”


He asked the third one, “What are you doing?”

The third bricklayer said, “I’m building a grand cathedral!”


So, what are you doing? Making money? Keeping oil or water flowing through pipes? Moving something from here to there? 

At BUWA and Encore Green, we get that your job might be about efficiency and everything running smoothly. A new way of doing things sounds tough. 

Your eyes are on your paycheck, your bonus, and staying out of trouble with the boss.

Yet, what if you took that by-product water and built a “grand cathedral”? 

What if under your leadership, we cleaned up that water and put it on the ground for ag and conservation?

Your kids and grandkids would have water in the aquifer, land would be worth more irrigated than not, and we’d treat our natural resources a little more gently.

As for your efficiency, Encore Green’s methodology costs the same or less than your total cost to “dispose” of by-product water and your company is indemnified for the water’s liability.  

What are you waiting for? Let’s build a grand cathedral together.


You Want The Good News Or The Bad News First?


Okay, we’ll pick for you.

Here’s the bad news:

The aquifers – those places underground where we get water – are dangerously low in many regions and near growing cities. The aquifers provide water for industry, your house, your business, and the farmer who grows your food. Running dry is bad news.

Here’s the good news:

The oil and manufacturing industries have billions of by-product water that they inject in the ground or evaporate. In effect, throw it away. We’re talking billions of gallons a month.

Wait . . . how is that good news?

It’s good news because, today, industrial by-product doesn’t water haveto go down the drain. There is a good news solution. 

This by-product water can be cleaned and used for the agriculture industry to water crops. Beneficial-use water is the official name for it. If the aquifer water isn’t used for ag, then there’s more water available to come out of your kitchen tap.

So, we’re good. The problem is solved. We only have good news.

Well, there’s actually still some bad news

You see, change is hard to embrace. And Industry is content with the way things are, even though injection wells are responsible for increased seismic activity and when the water is put in the ground it doesn’t always stay where you tell it to. Industry knows that injection well permits are getting harder to come by. Industry knows that the injection wells are getting full. Industry knows that evaporation ponds are called skating rinks in many areas like Wyoming most of the year. 

And yet, industry is slow to embrace change. So, that’s the good news and the bad news. We thought you should know. Because this bad news can become good news with just one decision.

Here’s to clear thinking on the part of industry’s key decision makers. Let ‘em know we want good news.


Is Water Our Friend or Our Enemy?


We can only go without water for 3 or 4 days. We need it to keep our body functioning. We use it to brew the magic elixir we call coffee, as well as to cook our vegetables. We need it to grow said vegetables, and our livestock drink it every day. 

So, water is our friend.

But water can turn deadly. Just ask anyone in a hurricane’s path. Or anyone who climbs on their roof to avoid flood waters running down the street. We can drown in only a few inches of water. 

So, water is our enemy. 

But sometimes it can be both.

Many industries throughout out land create water as a by-product of what they’re doing – like drilling for oil, keeping warehouses cool, or creating fertilizer. This water has been deemed our enemy, fit for nothing but to push back down into the ground or hope it evaporates in a pond during hot weather. Bad, enemy by-product water.

But, Encore Green and BUWA know something about that “enemy” water and that it can be rehabilitated and that water can change sides. By-product water can become our friend. When it becomes our friend, we call it beneficial-use water.

Yes, hurricaines aside, water is our friend. And by-product water can be cleaned on-site and then applied to the surrounding land for agriculture or for conservation use, helping everybody win.

So, if you have enemy by-product water, let Encore Green turn it into your friend.




At Encore Green and BUWA, we have done the deed of taking industrial by-product water and converting it to beneficial-use water to grow crops. And yet, many are still balking at the idea of doing it. We keep hearing reasons why it won’t work. But we’ve already solved the industry’s issues of financial feasibility, liability, and permitting.

So…..what’s the excuse now? Is it that we like the idea of throwing water away? Surely not.


The Economics. Right now, whatever the industry (oil field, manufacturing, data centers, etc.) pays to “dispose” of (you’re not really disposing, only moving)  by-product water, Encore Green can match that price. You’re paying to collect the water, maybe clean it up, truck or pipe it to a facility, and you have the cost of the “disposal” itself. We’ll do it for that price or better.


The Liability.   The responsibility of the by-product water transfers to Encore Green when the water itself transfers to our holding tanks for testing and cleaning. We can do this because as part of our normal process, we are already testing the quality of the water before, during, and after it’s applied on the land for ag or conservation. You are indemnified.


The Regulations.Encore Green was granted all the permits necessary, including the beneficial-use water permit, to complete their initial, now completed project. We’re not saying it was easy, but we now have the support of those who oversee our water. You are in compliance with the regulators.


Which brings us to . . . well, we’ve solved the concerns and issues. What’s the excuse now?




The Kumbaya Moment for Environmentalists and Big Oil 

Kumbaya Moment.2.png

In our divided world, where every small opinion is met with disproportionate name-calling and hand-wringing, we hope we don’t bother you too much if we interrupt that. 

Instead, we are here to call a truce, lay down our arms, and work together in what we may refer to years from now as the kumbaya moment for oil and the environmental movement.

And we owe it all to the ag industry for this special moment of harmonic understanding.

We don’t have a guitar or flowers for our hair. Instead we offer some facts. 

Last year the oil industry tossed away 882 billion gallons of water. Yep, threw it away, right down the drain. 

You see, this by-product water contains chemicals and comes out of the well along with the oil – about 3 gallons of water for every 1 gallon of oil. So, nobody wants to put that water on crops or have cows drink it. So, injecting it into the ground or letting it evaporate in huge man-made ponds has been the best choice for the oil industry. 

Previously, the oil companies haven’t really had many options that were also economically viable. 

[Nope, you over there, stay quiet. This is kumbaya; don’t go on about how the oil industry could spend more and do good by reducing profits. You have tried to change their mind on that and it’s not working. So, instead, we’re going to work together so everybody wins.]

Enter the new player – the ag community.

Agricultural company Encore Green, LLC and the Beneficial-Use Water Alliance, have brought together technology, proprietary methodology, and an economic framework that will allow the oil companies to take a majority of that 882 billion gallons of by-product water, clean it to the specifications needed to match the local soil’s DNA, and then use it for irrigation, watering herds, soil management, and other conservation strategies. The result is this wasted by-product water becomes beneficial-use water. 

And Encore Green is already doing it! 

If you’re not in the oil industry why should you care? Well, you get thirsty, right?

If the majority of the water needs for the agriculture industry is then essentially being met by the oil industry (how’s that for kumbaya?), then ag is not draining the aquifer. And that means billions more gallons of water for homes and businesses.

And how much more does the oil industry have to pay for this? Not a cent more than the total cost of what they are currently paying to inject the by-product water or evaporate it. We are using their economic model. We told you it was kumbaya!

And in this economic model, there’s many benefits: there’s untapped revenue for the states to fund programs like education without tax hikes, the landowner receives the water for ag, and we all know the aquifer isn’t in danger of going dry.

What’s the next step? 

The oil industry has to decide they’d like to sing along with the rest of us in the chorus of kumbaya. We do hope that they will. 

#BUWA  #BeneficialUseWater   #green

Stop Saying It!


Talking about industrial by-product water, you say, “And then, we dispose of the by-product water by injection….”

We hate to be the ones to tell you,but you’re not doing what you say you’re doing.

You haven’t disposed of any water.

 You’ve just moved it.

The water was in your manufacturing plant or cooling your products or came up when you drilled for oil. And now you got millions of gallons of water to dispose of. 

So, you hire a By-Product Water Disposal Company. They get it off your property, yes. But they only move it to an underground well. Now, the water is doing, well, we don’t know what it’s doing or where it’s going once it’s in the injection well. But that’s okay, right. You’ve “disposed” of it.

Traditional disposal companies are really just moving companies.

At BUWA and Encore Green, we do something different. We don’t just move the water, we re-purpose it and turn it into beneficial-use for conservation or agriculture.  By-product water is an industrial headache – but it can be an opportunity. 

At BUWA and Encore Green, we’ve already done this. 

We jumped through

  • technology hoops
  • regulatory hoops
  • liability hoops
  • economic viability hoops

We technically can clean the waterto match the ag or conservation use. We have proven that we can get permits to put the water out onto the land. We assume 100% responsibilityfor the water when it leaves your custody. And, we can do it for what you’re spendingto “dispose” of it. 

It works. So, if you need some industrial by-product water moved, we’re the ones for the job. Only thing is, we won’t move it. We’ll transform it!

#BUWA  #beneficialusewater

Innovation is Easy – Adoption is Hard


Innovative solutions to business problems are most often created when problem solving collides with creativity. Sometimes, a new way of working comes slowly, one tiny idea droplet after another. Other times, the innovation arrives full grown like Athena popping out of Zeus’ (or your) cracked skull. 

Hooray! Innovation! We celebrate it. 

 Then, we ignore it.

Wait, what?

Think about it. If you’ve ever tried to take a new idea to the powers that be inside your own company, then, you know how steep the incline. Or worse, if you try to present a great solution to an outside company, you can be eyed like you are trying to sell a Ponzi scheme.

Why? Well, innovation simply causes pain of transition, struggle of new system building, navigation of company role re-alignment, and all of it might involve some degree of risk. 

Even if ‘the way we do things’ is broken, expensive, and we’re reaping all sorts of unintended consequences from that, many of us prefer to ‘stay the course’ and not ‘rock the boat’ and be happy with ‘the devil we know.’

At BUWA and Encore Green, we get it. We know that a new way, even a better way, is hard to think about, especially if your job is primarily to keep the company moving at a frenetic pace, meeting production quotas. Doing something different will be painful.

So, why adopt a new idea?

Because we can’t stay still. The market, competitors, and regulators are all playing a chess game with your business. If you stand still, the work moves on without you.

We simply must innovate. Yes, test. Yes, be wise. Yes, start small. But, start.

Innovation in our particular market, the by-product water that comes from different industries, is going through a massive transition. For anyone with by-product water, the world is now new.

Let’s talk. We’re good at implementing change. 

#BUWA   #BeneficialUseWater